Sen do Technologies JST (Sendo)
Launched in 2012, Sendo is one of the largest e-commerce platforms in Vietnam operating both business-to-consumer and consumer-to-consumer models. It currently offers more than 10 million products on its platform and serves more than 300,000 sellers and 10 million buyers. With the strategy to focus on customers in all parts of Vietnam, about two-thirds of Sendo’s orders are from places other than Vietnam’s two biggest cities, Hanoi and Ho Chi Minh City. Besides providing the products, Sendo has also ventured into digital services such as entertainment, tourism, and transportation to meet the diverse demands of Vietnamese consumers.